Girls In Pink Blog

  • Content. Love it or hate it, we all have to create it. (I didn’t mean to make that rhyme). Regardless of the size of your business, social media is one of those things you just have to do. The question is, do you do it well? A lot of people make the mistake of thinking that they just have to have a ...

  • “Your post is trending” on LinkedIn is becoming a popular topic and I thought it was time we covered it. Now keep in mind that I wrote this at 7am on a Saturday morning, there has been a complete lack of sleep over the last 72 hours due to a nasty bout of chicken pox (child, not me) so I...

  • Why is my blogging reach lower? It’s a question we get asked a lot. You’ve bitten the bullet and finally written a blog for your business. It took you months to get around to it and you overcame many challenges such as; Time Courage Confidence Knowledge You may have even invested in some blog ...

  • Understanding your target audience is vital to any successful marketing plan. Every day, we ask the question, ‘who is your target audience?’ and unsurprisingly, we are often met with the answer, ‘everyone’. Unfortunately, if you target everyone, you target no-one! Doesn’t seem to make sense, does it...

  •   Having a social media strategy is key to building a successful business online. Planning your social media will give you an advantage over your competitors and set you up to succeed. Doing this regularly will hold you accountable and keep you on track to winning those all-important leads. A s...

  • How to manage a bad review   Receiving a bad review can be terrifying for any business owner. Social media and Google have changed the way we communicate with our customers. It can be an extremely beneficial and lucrative part of your marketing plan, but it can come with its disadvantages. Thes...